What Makes a Great Customer Experience?

By Alex Kraft, Guest Bloggers/by Caroline Slee-Poulos I recently had an awful customer experience with a large retailer.  I’ll spare the long-winded details because we’ve all been there. From the 30,000 ft. level, what’s incredible is how everything falls on the customer to make things right. All I did was purchase something and now I’m the one who has to exert a ton of effort to get the refund or a resolution? How is it my problem? The experience made me appreciate what makes a great customer experience and/or great customer service. I’ve started to pay more attention to this in everyday life. READ FULL ARTICLE>>