How can you slow the continuous churn-and-burn loss of customers? Simple, says digital marketing expert Steve Clegg: Start using a third-party service to conduct telephone Customer Satisfaction Surveys. Dealers who embrace this system can cut customer defection by over 30% while actually doubling customer transactions! In this podcast episode, Steve tells you not only why surveys work, he explains the top reasons customers leave you, the most important questions to ask, what to do if you receive negative feedback, and how to easily implement this vital process into your business immediately. Ignorance isn’t bliss when it comes to how you’ve disappointed customers – in fact, what you don’t know can expedite their departure over to your competitors. LISTEN TO PODCAST HERE>>
