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  • Direct Capital



IEDA Advertising Opportunities


The Independent – A quarterly newsletter mailed to every IEDA member. Each issue is packed with industry related information, new member info, upcoming events and member highlights. An electronic copy of every newsletter is also hosted on this site.

Our members look forward to the newsletter each quarter!


Rate: $300 per issue

Ad Size: 3.8” x 5.2″ (1/4 page)

Publishes April, July and October


Deconstructing The Month – emailed monthly. Your ad is placed above news items to guarantee you get maximum exposure! All ads have link URLs and are tracked. Only 2 banner ad spots available.

Rate: $200 per issue. Take 15% off for a commitment of 6 months

Ad Size:  550px wide x 100px high

Publishes the first of every month

WEB– The only source for used construction equipment, parts and rental equipment backed by the IEDA. hosts used construction equipment for sale or rent from IEDA Member Dealers around the globe. The site features a wide variety of brands and machine types as well as products and services from IEDA Associate Members. The site receives over 2191 visitors each month.


Homepage Rate:
3 months: $900
6 months: $1500

Ad Size: 360px wide x 100px high

Associate Page Rate
3 months: $400
6 months: $1000

Ad Size: 360px wide x 100px high– Our Association website is the hub of our organization. Members and non-members visit our website to find information about membership, events and industry news. One of our biggest drivers to the site is our Blog published twice each month with fresh content. The site receives over 800 visitors each month with an average session duration of 3.5 minutes.

SPECS- Rotating ad spot

3 months: $600
6 months: $900
9 months: $1600
12 months: $2000

Ad size: 467px wide x 59px high


Pricing includes ad layout/creation. Members may also provide their own ads in JPEG format at the above sizes (resolution 72 ppi).


For More Information, Contact Marketing Director Kim Hedges
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